Join Underground Books for a special early release event celebrating Jim Collins’ powerful new book, What to Make of a Life: Cliffs, Fog, Fire and the Self-Knowledge Imperative.

In this highly anticipated work, the bestselling author of Good to Great turns inward—exploring meaning, purpose, and the discipline of self-knowledge as the foundation for a life well lived. With his signature blend of rigorous insight and deeply reflective storytelling, Collins offers readers a framework for navigating uncertainty, ambition, setbacks, and personal growth.

This event will feature a live virtual conversation with Jim Collins, streamed on the big screen inside Underground Books, creating a shared, in-store experience for our community. Gather with fellow readers, leaders, entrepreneurs, educators, and lifelong learners for an evening centered on big questions and bold ideas.

Each ticket includes an early release copy of the book, distributed at the event—so you’ll be among the first to own this important new title.

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